I Am Catwalk

ModCloth Expands Shopping App to iPhone

Kathy Cho — Fri, 19 Apr 2013 18:06:42 +0000

Indie fashion and decor e-tailer ModCloth has launched their shopping app for iPhone, following the release of their 4.5 star ModCloth App for iPad that launched in February. Since the launch of the iPad app, sixty thousand users have downloaded the app. The online retailer expects even greater numbers for their iPhone app, and they hope their quick response to customers’ increasing mobile needs will provide a more well-rounded social shopping experience to their community.

Image from blog.modcloth.com

Find out more about the ModCloth app.

Alarming Anti-Anorexia Ads Compare Models to Fashion Sketches

Kathy Cho — Fri, 19 Apr 2013 17:55:32 +0000

A new collection of anti-anorexia ads from Brazil reveal disturbing images of fashion models in comparison to their sketches. Agency Revolution Brasil released the images, which debuted on Ads of the World, with the tagline, “”You are not a sketch. Say NO to anorexia.” The alarming images are reminiscent French model Isabelle Caro, an extreme anorexic who died in 2010 from her condition. She was featured in a famous anti-anorexia ad photographed by Oliviero Toscani.

Image from thegloss.com

Read on at Business Insider.

‘Fashion Police’ Writers Go On Strike Over Back Wages

Kathy Cho — Thu, 18 Apr 2013 16:28:43 +0000

Writers on the E! Network cable show “Fashion Police” have initiated a strike over back wages. The writers claim that the show violated California laws that require an employer to pay hourly employees their regular wage rate for all time worked in an eight-hour period, the Writers Guild of America, West said. In a complaint filed with the state Division of Labor Standards Enforcement, the back wages pay wages to the writers totals $400,000.

Image from cbsnews.com

Continue reading about the Fashion Police strike.

Etsy Launches New Site ‘Etsy Wholesale’ for Buyers, Vendors

Kathy Cho — Thu, 18 Apr 2013 16:19:28 +0000

Etsy is expanding its shopping community to include buyers and vendors. The e-commerce website has launched the beta version of Etsy Wholesale, a new site that invites retailers to discover hard-to-find products. “For the past few months, we’ve been…building the site features of what we hope will be the ultimate place for professional buyers and independent designers to connect online,” writes Etsy Wholesale program manager Vanessa Bertozzi. The site is currently free for buyers and vendors.

Image from etsy.com

Find out more about Etsy Wholesale.

H&M to Dress Swedish Olympic Teams at Winter, Summer Games

Kathy Cho — Wed, 17 Apr 2013 16:38:19 +0000

Hennes & Mauritz (H&M), the world’s second-biggest apparel retailer, will dress Swedish Olympic teams at the winter and summer games. The fashion firm plans to expand its sports collection early next year to help increase sales and broaden its lineup. H&M announced that it will design outfits for the opening and closing ceremonies of the Winter Olympics and Paralympics in Sochi 2014, and the Summer Olympics and Paralympics in Rio de Janeiro 2016.

Image from fashion.telegraph.co.uk

Find out more about H&M.

Tom Ford Responds to Criticism Over His Newest Collection

Kathy Cho — Wed, 17 Apr 2013 16:29:05 +0000

When Tom Ford returned to the runway with his eccentric collection at a show he called “Cross Cultural Multi Ethnic,” the fashion designer was expecting a different reception from critics. “I expected a very strong, positive reaction,” Ford explains to WWD. “I couldn’t read [it] when people started to come backstage—what they thought. But that simple fact was proof of not getting the reaction that I thought I was going to get.”

Image from fashionista.com

Continue reading about Tom Ford.

Brooks Brothers Launches a ‘Great Gatsby’ Inspired Collection

Kathy Cho — Tue, 16 Apr 2013 17:30:17 +0000

Brooks Brothers has teamed up with “Great Gatsby” costumer Catherine Martin to launch a new limited-edition menswear collection inspired by the film. The dapper line “channels the dreamlike world of pristine green lawns and lavish parties depicted in the original 1925 novel,” according to a release. “Brooks Brothers is mentioned numerous times in Fitzgerald’s writings as a representation of the ultimate gentleman’s purveyor of fine clothing to the American man of distinction,” Catherine Martin said.

Image from eonline.com

Continue reading about Brooks Brothers.

Blogger Tavi Gevinson Taking a Step Back from Fashion

Kathy Cho — Tue, 16 Apr 2013 17:23:05 +0000

Tavi Gevinson was one of the first to become an influencer as a fashion blogger, going from the comforts of her room to sitting in the front row at fashion week. But the 16-year-old “Style Rookie” creator appears to be taking a step back from the glamorous fashion world. “”I don’t feel like I have much to say, or rather, I prefer now to say it in private,” she says.

Image from style.mtv.com

Learn more about Tavi Gevinson.

‘Teen Vogue,’ ‘Essence’ Expand E-Commerce, Add Shopping Carts

Kathy Cho — Mon, 15 Apr 2013 17:48:25 +0000

Time Inc.’s Essence magazine and Conde Nast’s Teen Vogue are expanding their e-commerce capabilities by adding online shopping carts. Essence.com has integrated a new “Beauty Matchmaker” tool that helps women find foundations, lipsticks and shadows that compliment their individual skin tones and color preferences, which can be added to an on-site shopping cart and check out without leaving the magazine’s website. Teen Vogue will launch a similar initiative in July with a Back-to-School shop on TeenVogue.com.

Image from essence.com

Continue reading at Mashable.

Condé Nast Launches College of Fashion, Design in London

Kathy Cho — Mon, 15 Apr 2013 17:38:24 +0000

The Condé Nast College of Fashion & Design has officially opened its doors today in London. For the first 10 weeks, 45 students from 23 countries will participate in the Vogue Fashion Certificate, an intensive foundation course on the ins and outs of the fashion industry. “Condé Nast is well placed to enter the field of education, with the considerable authority and expertise vested in the Vogue brand,” said Nicholas Coleridge, president of Condé Nast International.

Image from thetimes.co.uk

Learn more about the Condé Nast College of Fashion & Design.